Thursday, October 10, 2013

Leadership Blog: North Texas Giving Day Results, YET 30-For-30 Update, 125th Celebration and More!

Dear friends, 

We asked you to “Get Up and Give” to The Salvation Army on North Texas Giving Day.  And, wow!  You more than delivered!

Thanks to your support, more than $730,000 was raised in a single day on Thursday September 19. Remember that a portion of your gift will be matched, multiplying the impact of your donation, and raising even more to help people in need. 

Thank you for your dedication now and throughout the year. 

Arlington Mayor Robert Cluck
speaking to Arlington ISD students
at the North Texas Youth Education Town.

The North Texas Youth Education Town’s 30-for-30 events are underway! The YET is featuring daily preview events (30 activities in 30 days) to raise awareness of the new center.

One of these events included a youth leadership forum with Arlington Mayor Robert Cluck and student leaders from Arlington ISD.  Mayor Cluck and the students discussed several important issues, including responsibility, the dangers of drunk driving, and public safety. 

Here’s coverage of Mayor Cluck with the students at the YET.


Other 30-For-30 events included a free health screening, a celebration of Hispanic Heritage Month, a playground build with the Dallas Cowboys, KaBOOM!, and Dr. Pepper Snapple Group, and more. The events will continue until the official opening on October 14.

Learn more about the YET and the 30-for-30 events at

The celebration begins
this November!

Starting this November, we'll kick off a year-long celebration to commemorate 125 years of service in the DFW Metroplex. We’re honored that Charlotte Jones Anderson will be the 125th Anniversary chair.  And we're doubly honored that former President George W. Bush and Laura Bush will join Gene and Jerry Jones as the honorary co-chairs.

The Salvation Army’s journey in the Metroplex began when an Italian sailor named Adam Janelli began preaching the gospel on the corner of Main and Ervay Streets in downtown Dallas. Janelli then petitioned our international headquarters in London to officially open The Salvation Army's work in Texas, which began on June 12, 1889.

The celebration will include some exciting new events, so stay tuned for updates.


A Salvation Army Doing The Most Good
food truck serving food and drinks
at the "Back to Football" 5K Fun
at AT&T Stadium.
Volunteers were up early passing out drinks and snacks to runners at the Dallas Cowboys "Back to Football" 5K Fun Run at AT&T Stadium. The volunteers served food and drinks from a Salvation Army Doing The Most Good  food truck to help runners stay hydrated and to keep their calories up.

21st Century Dental donated $5,245 to The Salvation Army. The donation came from teeth whitening fees accumulated during the past month. 



We’ll report on the official grand opening of the North Texas Youth Education Town, the Annual Doing the Most Good Luncheon in Dallas, the upcoming Christmas season, and more! Connect with us on Facebook and Twitter for the latest updates!

Warm Regards,


Captain Michele and Major Ward Matthews
DFW Metroplex Command Leadership